Graphic Design Terms
Are you an up-and-coming graphic designer or photographer? Use the terms below to enhance your professional edge. If you cannot find the term you are looking for, send us a message. We will post it immediately.
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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Airbrushing
A photographic process whereby certain flaws in a picture are gently blown off of a master print.
Borderless
A photograph that takes up the full space of the paper with no white edges.
Catalog Modeling
Modeling for photographs which will be used in catalogs produced by a manufacturer or distributor to sell clothing or other items.
Composite
A type of shot popular in the commercial industry which positions several different images of the subject together on one 8″ x 10″ spread giving casting directors a quick way to determine how the subject will look in different settings.
Composite Card
Also known as a “comp card,” it is a grouping of 3-5 photos of a model on one sheet which includes the model’s statistics and sometimes biographical information. Used for promotional purposes, the photos should include at least one head shot and show poses which highlight the model’s best features.
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Editorial Print
Editorial print work involves photographs used to compliment the story line of an article in a magazine.
Figure Modeling
This is a form of nude modeling normally used for art rather than glamour.
Flap
In animation, movement of the mouth. If the talking stops and the character’s mouth keeps moving, an actor will be called in to add either internally, at the beginning, or at the end of the line so that the mouth flaps match the rhythm of the speech.
Flashing
What is said when taking a flash picture.
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Model Release
A contract the model signs which gives the client permission to use their photograph.
Model Zed Card
A series of photographs, usually in color, printed on a two- or four-sided card used for securing modeling work.
Parts Model
Parts models are used for shoots which require photographs of a specific body part, not photographs of the whole person. An example is a model whose hands are photographed for a jewelry advertisement featuring rings.
Post
A short form of “post production.” This is the term applied to all the work that goes into a production after the talent leaves. This includes such processes as editing, multi-tracking, music selection, adding special effects and mixing.
Retouching
A photographic process whereby certain flaws in a picture are covered up or removed.
Sloppy Border
A type of border surrounding a photograph that looks as though it were painted on with a paint brush and has an uneven quality.
Storyboard
A frame-by-frame artist’s drawing of key scenes with the dialogue printed underneath serving as a rough plan for the way the commercial or film should appear and what camera angles the director should use.
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